A bank’s small business clients are an integral piece of their deposit portfolio. Those clients need all the necessary tools to operate their business at its highest potential. One of the key tools needed is the ability to process credit/debit cards easily and receive those funds in a timely manner into their account.
Banc Card of America, an IBA Preferred Service Provider, has been serving banks since 1997. They know how to serve customers in a timely and professional manner. Banc Card has all the latest equipment and services allowing your customer to take card payments anywhere they do business. Whether it’s in their storefront, at a festival, on service truck or online, Banc Card has a solution. If there is a problem with a terminal or software, the customer can contact one of the more than 10 representatives servicing Indiana banks, and the Banc Card representative will be on site with a replacement in a very timely manner, often within 24 hours.
In addition, Banc Card handles their sales efforts with the same personal touch. They will work with your team to help identify potential customers and will then make calls on your behalf, or in conjunction with you, to connect with those clients and discuss their merchant services offerings. Banc Card only deals with banks and its clients. They have no independent representatives “on the street” competing against you for the business. In fact, when meeting with potential customers, they are listening for key comments that might lead to additional business for the bank. A trusted partner, they help gain more business and create a stronger relationship with your customer. This type of service will set your bank apart from the merchant services representatives that roll into town, make a sale, leave a 1-800 number and roll back out never to be seen again.

Banc Card of America, Inc. is based in Nashville, Tennessee, with a local office in Jeffersonville. They work with four of the top processors in the industry – Elavon, FiServ, TSYS, and SignaPay – giving merchants, big and small, the latest in card processing technology. In addition, there is no merchant liability and they are able to provide the lowest interchange rates for “card not present” and “Ecommerce” transactions. These interchange savings are passed along to you, the bank.
By utilizing four processors, Banc Card can offer their bank clients any of the benefits or savings offered by any of those processors. When working with just one processor, a bank is limited to only the benefits of that sole provider. Another benefit of Banc Card is nearly immediate approval upon application, allowing your customer to be up and running, and accepting payment in 24-48 hours.
Often the bank’s merchant services program is an afterthought. However, to your small business customer, it is a crucial service to their survival. Your bank needs quality merchant services available for your customer, with the product and service they have come to expect from being your bank customer.
Most banks will utilize Banc Card’s referral model, which often produces two to five times the volume/output that other merchant services providers are able to yield. However, if your bank is a size where it makes sense to be an agent bank, Banc Card can also make that happen.
Non-interest income is always a key component to a bank’s revenue stream and merchant services is a great way to generate that non-interest income. Keep those business deposit customers satisfied and stuck to your bank for years to come. For more information contact Don Massey at 502-599-3997 or [email protected]; or contact me at 317-333-7145 or [email protected].







